Urban Velo

Zoic Tradesman Flannel Shirt

DSC_9766Zoic has been making apparel geared at the mountain bike market for quite some time, but many of their items have had crossover appeal. This year they’ve made a more concerted effort to appeal to the casual and urban cycling market with a series of button down shirts. Perhaps the most appealing (especially with the change of seasons approaching) is the Tradesman flannel shirt. Internal sleeve cuffs and a rear pocket add cycling functionality to the classic design. Retail price is $85.

Check out www.zoic.com

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