Urban Velo

WD-40 Introduces Bicycle Products

WD-40 BikeWD-40 BIKE is scheduled to officially launch next month, with a product range including wet and dry chain lubricants, a heavy-duty degreaser, a foaming bike wash and a frame protectant. According to WD-40:

Developed over a span of 12 months via collaboration between WD-40 scientists, professional bike mechanics and independent bicycle retailers, the WD-40 BIKE line was designed for maintenance-minded and discriminating cycling enthusiasts. The line will be featured in bicycle retailers across the United States.

“The WD-40 brand is definitely no stranger to bicycling,” offers Mike Irwin, Managing Partner of WD-40 BIKE Company. “The original WD-40 Multi-Use Product has been a mainstay in the toolboxes of bike mechanics for decades. The new WD-40 BIKE line blends our considerable experience with the demands of today’s bike technology to present a comprehensive high-performance maintenance package.”

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6 Comments

  1. Scott SpitzAugust 29, 2012 at 7:04 am

    I probably shouldn’t be…but for some reason I’m very excited about this. Hell, they could package the same product in a “skateboard bearings” bottle and I’d buy both!

  2. RaiynAugust 29, 2012 at 10:45 pm

    Hmm after decades of me telling people NOT to use WD-40 on bikes WD-40 decides to release “bike” products. Yeah, still gonna tell people to pick a different product.

  3. J.MillerAugust 30, 2012 at 7:09 pm

    Sorry WD-40 to little to late.

  4. Bicycle News Friday, 2012-08-31 | Omaha BikesAugust 31, 2012 at 10:24 am

    [...] of the famous WD-40 (which should not be used on your chain!) are introducing bicycle-specific products (which includes a lubricant that can be used on your chain) after a 12-month R&D [...]

  5. Joe PeraltaAugust 31, 2012 at 10:59 am

    Water-Displacer-40 sucked as lube – it collects grit and wrecks everything it touches. I hope their “scientists” have outsmarted their marketers this time.

  6. Mike K.October 10, 2012 at 9:35 am

    Tried to get WD40 to sponsor our race – samples, anything. Received a curt response that they “aren’t interested.” F them.

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