Starck and Peugeot Bicycle Collaboration
Visionary, designer, architect and artist, Phillipe Starck, has teamed up with Peugeot Cycles to create a bike being heralded as “the ideal city bike“, or a little exaggeratedly, “the bicycle of the future”. The design itself incorporates utilitarian features (front and back racks), but diverges from normal urban bikes by including a kick scooter design to the frame. The bike can be conventionally pedaled, but if a rider feels more comfortable kick scooting around town, they have that option as well. I don’t see what is so “futuristic” about this approach, but whatever might entice people to choose the bike over motorized transportation should certainly be supported. Encouragingly, the bike design was formulated in part with the input of the citizens of Bordeaux, which just might make this the first crowdsourced bike design around.
The bikes are going to be added to a bike sharing fleet in the city of Bordeaux, France, which already offers out 1,545 bikes at 139 stations. Ridership in Bordeaux has tripled in the last 15 years, prompting the collaboration between Starck and Peugeot.