Urban Velo

Outlier Office Visit

Outlier makes some of the finest active lifestyle wear on the market, most all of it by garment makers within New York City. Their Brooklyn office is filled with people passionate about creating the best garments possible, and the environment to make it happen. Few things are created in a vacuum, great thinkers have great reference material. The fabric swatches library was an impressive work on it’s won, not something that one throws together easily with seemingly every tech and high end fabric across the world represented. In an opposite room is a selection of reference garments to draw on—some current, some gathered from long gone outdoors makers scoured from eBay and vintage stores. It’s a lesson in creating learning from others triumphs and mistakes, and lends a certain wisdom to the roughly five year old brand. While the Outlier story began with the cycling commuter OG Pants, the line has grown into something larger for an overall active life, with a certain nod to getting around under your own power. The final products are expensive by most anyone’s measure, but dedicated design and top-quality NYC production doesn’t come cheap. This is anything but run of the mill clothing, definitely some of the finer things in life. When you consider the price and how cheap even some well known brands have truly become, more expensive gear made how it used to be that lasts years instead of months is easy to justify.

See the latest from Outlier at www.outlier.cc

2 Comments

  1. Doug DAugust 4, 2012 at 9:36 pm

    Dang i missed you guys in the studio?
    did ya’ll see the thing i shot? http://hypebeast.com/2012/07/process-outlier-three-way-shorts/

    keep up the good work!

    d

  2. joeAugust 5, 2012 at 12:45 pm

    I picked up my first pr. of Outlier 2 yr. ago. The climbers have become my favorite 3 season riding wear (too warm for our 2 month summer). Expensive, yes, but most technical wear is. I’ve put over 2000 mi on one pr and the only sign of wear is from my cat’s claws :)

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