BTB 110 Sunglasses

BTB is a new brand of sunglasses which was started in part to fund the BTB Foundation, a 501C non-profit whose mission is to fight childhood obesity. A percentage of all web sales goes directly to the foundation.

In addition to the deserving charitable aspect, what attracted me to BTB was the price of their sunglasses. The 110 model I tested retail for just $40. As much as I love expensive sunglasses, they all eventually get scratched, broken or lost, and so I feel a lot better using value priced sunglasses on a daily basis.

The BTB 110 sunglasses are designed for a small to medium face, and they’re light and comfortable. If black frames and yellow lenses aren’t your thing, there are seven other options in the 100 series alone, and plenty of other designs as well. Looking around the website, it seems that all BTB sunglasses fall in the $40 to $50 range.

If I had to level one criticism against the 110 design it would be that the material at the nose bridge seems to stick out a bit far beyond the lenses. Although it’s not very noticeable while riding, when I first put them on I felt as though they might be outfitted with an Opti Grab. Thankfully, that was not the case.

Brad pointed out that the 110′s look like shooting glasses, and coincidentally they have been tested for against a 12-gauge shotgun.

Check out www.btbsunglasses.com